Here’s an interesting interview about the music industry with Seth Godin at Rollo & Grady. Godin is a marketing guru known for such books as Purple Cow and Unleashing the Ideavirus (which I read and liked). His latest book is Tribes.
Here’s the interview: http://www.rollogrady.com/rollo-grady-interview-seth-godin/
What he says isn’t necessarily new to anyone who spends a lot of time paying attention to this stuff, but I do like which points he chooses to bring up and how he gets them across.
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